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Maison Aurelia
Maison Aurelia
Art & Editorial
6 Weeks
Echoes of Motion" was created as a cinematic campaign film for Maison Aurelia’s Fall/Winter collection. The goal was to translate the elegance of fabric into movement, blending storytelling with visual artistry.
Maison Aurelia wanted to move beyond standard lookbook-style campaigns. They needed a film that not only showcased the collection but also embodied the spirit of the brand — fluid, timeless, and emotionally engaging.
Maison Aurelia wanted to move beyond standard lookbook-style campaigns. They needed a film that not only showcased the collection but also embodied the spirit of the brand — fluid, timeless, and emotionally engaging.
Maison Aurelia wanted to move beyond standard lookbook-style campaigns. They needed a film that not only showcased the collection but also embodied the spirit of the brand — fluid, timeless, and emotionally engaging.
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Our Approach
Concept Development: Designed a narrative around “time in motion” as a metaphor for timeless fashion. Visual Direction: Used long tracking shots and slow-motion cinematography to capture fabric flow. Cinematography: Shot on ARRI Alexa Mini with natural light and cinematic grading. Editing & Sound Design: A rhythmic cut aligned with ambient soundscapes to amplify emotional resonance.
Concept Development: Designed a narrative around “time in motion” as a metaphor for timeless fashion. Visual Direction: Used long tracking shots and slow-motion cinematography to capture fabric flow. Cinematography: Shot on ARRI Alexa Mini with natural light and cinematic grading. Editing & Sound Design: A rhythmic cut aligned with ambient soundscapes to amplify emotional resonance.
